Chief Marketing Officer

Bay Area, USA

Job Description 

DeFiner is searching for an experienced and self-driven Chief Marketing Officer (CMO) to join our DeFiner Marketing team and provide creative ideas to help achieve our goals. As a CMO, you will collaborate cross-functionally with different teams, developing and implementing new marketing strategies and lead and build our marketing team. Your insightful contribution will help develop, expand, and maintain our marketing channels.

Qualification

  •  Proven experience as a CMO or similar executive level roles
  • Solid understanding in the blockchain industry and crypto community
  • Previous experience in the blockchain industry and the technology industry 
  • Ability to develop and manage media relationships
  • Experience in scaling projects and teams, leading remotely
  • Demonstrable experience in developing efficient strategies and business plans for all marketing aspects like but not limited to branding, product promotion, PR and community building.
  • Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels
  • A leader with both creative and analytical capabilities
  • Outstanding communication (written and verbal) and interpersonal abilities

Responsibilities 

  • Define marketing strategies to support the company’s overall strategies and objectives
  • Define the community strategies and how to engage users
  • Develop a feasible marketing plan for the department and oversee its day-to-day implementation
  • Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voice”
  •  Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
  • Managing Publication Relationships
  • Build a highly efficient team of marketing professionals
  •   Create a solid network of strategic partnerships with related companies