Media Manager

Remote (USA)

About the role

We are seeking an analytical, resourceful and technically-savvy individual to come join our growing marketing team as a Paid Media Manager.

You will help manage paid acquisition campaigns across a variety of platforms, assisting with new client acquisition and growth for multiple businesses units. 

Responsibilities

  • Day-to-day maintenance/management for all paid search, paid social and display campaigns
  • Develop and implement a thorough and regular testing cadence for all ad platforms
  • Monitor daily/monthly spending and utilize data to make strategic bid adjustments
  • Assist with global app store and programmatic advertising strategy and execution
  • Compile results and analyze data to uncover learnings and ways to improve efficiency
  • Maintain and grow our affiliate marketing program
  • Support video ad campaign growth and help drive performance


Requirements

  • 2+ years experience managing PPC campaigns
  • Expert level knowledge of all relevant advertising platforms (Google, Bing, Facebook, Twitter, etc)
  • Strong knowledge of display, video advertising and remarketing
  • Experience in affiliate marketing tactics and tools
  • Excellent attention to detail, written and verbal communication skills and analytical ability
  • Familiarity with major analytics programs for web and apps
  • Good understanding of the cryptocurrency or blockchain landscape Strongly preferred:
  • Experience running app install campaigns in both Google Play Store and iOS App Store
  • Experience managing global, geo-specific campaigns on relevant ad platforms
  • Experience with Impact Radius
  • General understanding of trading and finance.

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