Director of Marketing


Role Description

  • Drive marketing strategy for positioning, branding, messaging, competitive differentiation, market segmentation, and go-to-market strategy
  • Help launch SUKU Products
  • Develop and implement measurable strategies for marketing, leveraging SEO and other marketing tools
  • Partner with Product, Business Development, and Tech teams to execute on marketing plans and build pricing models for different strategies
  • Lead content generation and internal and external communications including PR and social media
  • Lead the creation of sales tools and thought leadership to support Biz Dev teams
  • Coordinate and create marketing partnerships within the crypto community
  • Work in conjunction with risk management to develop market conscious campaigns

What You Bring to the Team

  • We prefer candidates with previous experience in content management, marketing management, and engagement with technical development communities
  • History of managing company-wide communications; blog posts, external communication channels, and collaborating with public relations
  • Experienced with creating international partnerships through marketing efforts
  • Experienced with working with ad and social media campaigns 
  • Experience in the blockchain and cryptocurrency community

Nice to Have

  • Familiarity with finance and financial technology companies
  • Experience with engaging with engineer teams from a technical and non-technical perspective
  • Experience with both B2B and B2C
  • Ability to communicate in multiple languages